Kent Displays has been working on its no-power reflex LCD for a while now, but now the company has sprouted a new arm — Improv Electronics — and that arm is clutching the new Boogie Board LCD Writing Tablet.

It’s not a tablet computer meant to take on Apple’s upcoming offering or HP’s Slate. Instead, it’s a clip you can write on and erase on its pressure-sensitive display, and it only uses power — from a watch battery — when it needs to erase. It’s good for 50,000 erase cycles, the company says.

The Boogie Board already sold out at Amazon, but when they returned Imrpov will be selling each Boogie Board for $30 — or “15 times less” than a sheet in a steno notepad all things considered, the company says.

Read the full press release after the jump, if you’re into that.

Via TFTS